Instagram Story Video Ads: Mene Jewelry
I created Instagram video story ads for Mene Jewelry, covering events like product launches, Valentine's Day, and seasonal promotions. Each ad was carefully designed to stand out in users' feeds and drive conversions.
Promotional Brochure: Goldmoney Inc
Established in 2001, Goldmoney is a precious metal investment company. Through their operating subsidiaries, they engage in precious metal bullion trading, custody and storage, coin retailing, and jewelry manufacturing. They safeguard nearly $2.5 Billion of precious metal assets for clients in over 100 countries.
Email Marketing: Mene Jewelry
As the Marketing Manager at Mene Jewelry, I played a critical role in the creation, development, and execution of all email marketing campaigns, working closely with the design team to ensure that each campaign was visually appealing, engaging, and aligned with the brand's overall marketing strategy.
Copywriting — Social Media Captions: Mene Jewelry
Mene is a disruptive online-based jewelry brand that crafts 24-karat gold and pure platinum Investment Jewelry, which they retail transparently by gram weight. Their mission is to restore the integrity of jewelry as an item that maintains its original purchase value and perhaps even appreciates over time. Learn more at mene.com
Youtube Bumper Ads: Mene Jewelry
I created several YouTube bumper ads for Mene Jewelry. My goal was to create short, impactful ads that would grab the viewer's attention and inspire them to take action, such as visiting the Mene website. Learn more at: mene.com
Social Media Stories + Ads: Mene Jewelry
Here are some sample Instagram stories and ads that I designed for Mene Jewelry that were posted on Instagram. The stories promoted events such as Earth Day, referral program promotion, holiday promotions, and more. See more at: instagram.com/mene
Campaign Videos: Mene Jewelry
Long-form editorial campaign videos for Mene Jewelry. Watch more: youtube.com/@MeneOfficialAccount/videos
Social Media Graphics: Goldmoney Inc
Goldmoney is a global financial technology company based out of Toronto, Canada. Their platform allows clients to purchase and custody precious metal bullion at multiple international vault locations. They safeguard over $2 billion of assets for clients in 150 countries. I designed and created social media graphics for product launches, platform engagement, and community building on social media.
Logo Design: Dressing Room
The Dressing Room is a dress rental and virtual styling service that ships straight to your door. Their mission is to provide accessible and inclusive fashion for events like weddings, engagements, and galas.
Logo Design: Le Court Club
Le Court Club is an ethical lifestyle brand founded by two brothers who share a passion for racquet sports and golf. The brand's apparel is designed to be worn on the tennis court, 18th hole, clubhouse, or just casually. They offer modern, simple, and classy designs that unite the tennis and golf communities.
Influencer Marketing: Youtube Videos + Podcasts
As the person responsible for Mene Jewelry's influencer marketing channel, I successfully established and expanded the program by creating compelling podcast sponsorship clips that effectively promoted the brand and its products.
Homepage Redesign: Mene Jewelry
I led the successful redesign of Mene's homepage, with a focus on enhancing its visual appeal and communicating its unique value proposition in a more effective and concise manner.
Art Projects: Just for fun
Random art projects I've worked on.
Logo Design: Aklaty Food Delivery
Aklaty is a mother and daughter inspired frozen meal delivery service that brings the taste and comfort of home-cooked meals directly to your doorstep. Their mission is to provide busy individuals and families with high-quality, flavorful, and nutritious meals without the hassle of shopping, cooking, or cleaning.
Logo Design: SAWT Publication
A digital magazine humanizing the Arab diaspora experience.
Wine Bottle Label Design: Jude Estates
I designed a wine bottle label for a Jordanian winery with the aim of showcasing its unique blends and capturing the essence of its brand story.
Poster Design: For the Love of Type
I designed a poster for a typography event hosted by the George Brown Alumni Association.
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